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THE CHALLENGE
How do you get kids to have fun while exercising?
How do you reduce obesity in kids in Mexico, the country with the most serious problem?
How do you take advantage of the world´s most popular sport to create a product with global commercial potential?
How do you combine apps and video to create an irresistible product for Millenials and Generation Z?
THE SOCCERMAT APP
THE SPORTXIOMA PRODUCTS